Help Center / START HERE

Program Expectations

Last updated 2 days ago

We Are Not A Marketing Agency

We are not a marketing agency because we do not implement marketing on behalf of our clients.

Instead, we empower clinics to bring marketing in-house so they can save money and get better results.

This is the opposite of the traditional agency approach, where the agency does the marketing for you (often not very well!)

Hiring an agency often leads to poor results because the quality of service degrades with each client it takes on. We made a video about this here.

Marketing Coaches, Not Account Managers

Account managers are trained to take orders, while we train our marketing coaches to lead.

Our marketing coaches will host daily support calls to help you launch your campaigns.

However, they will not build a campaign for you.

You must build your campaigns yourself (it’s much, much easier than you think!)

If you would like assistance, our marketing coaches are available to help you live during the daily support calls.

Specific Expectations

What to expect from this program:

✅ Plug-and-play software customized specifically for use in med spas for over 6 years.

✅ Industry-leading ChatGPT-powered AI follow-up system built for med spas.

✅ Proven and constantly updated social media campaigns designed specifically for med spas.

✅  20 hours per week of group office hours support held on Zoom. 4 hours per day from Mon-Fri.

✅ Unlimited SMS and email support.

What NOT to expect from this program:

🚫 Us launching your campaigns for you. If you would like live help launching a campaign, please attend a support call.

🚫 Us sourcing and editing custom images/videos for your ads. We provide ready-to-use images and videos for our recommended campaigns. If you would like to use custom content, you must source and edit that content yourself.

🚫 Us monitoring your campaign performance. You are responsible for monitoring your campaign performance using the dashboards we provide. Please attend one of our support calls if you would like help interpreting your metrics.

🚫 Monitoring funds paid to Meta. We are not responsible for any funds paid to Meta and are not held responsible for refunding any of these funds.

Transcript
0:00 Alright, in this video, we're gonna quickly review some very important expectations in this program The first expectation is that we are not a marketing agency and we're not a marketing agency because we do not implement marketing on behalf of our clients Instead what we do is we empower clinics to take 0:16 marketing in-house so they can save money and get better results So this is actually quite the opposite of the traditional agency approach that a lot of clinics are familiar with And the reason why we do this is because I used to run a traditional agency where we would launch campaigns on behalf of our 0:32 clients but it's my firm belief that that whole model is completely flawed because when you work with an agency you're actually working with an account manager who is managing 50 or more accounts and so that person's focus is diluted across 50 accounts and that's why you often get such poor results when 0:49 you work with an agency that's why you work with them for three months then you fire them and go on to the next agency and then And so that's what we created this program. 1:02 So what we're doing is we're still helping you a ton by getting you 90% of the way there, but then we're giving you the ability to launch these campaigns in your clinic. 1:13 And it's actually a lot easier than you'd think. And the result of this is you save money, the program's less expensive than a traditional agency. 1:19 You have way more control because you can launch campaigns in a day or an hour instead of waiting for these agencies to get back to. 1:27 So that's the first very big expectation. The second one is that we have marketing coaches not account managers so account managers are trained to take orders right you say I only launched this campaign and they launch it with our program It's quite different different our marketing coaches are instead 1:42 trained to lead and show you guys what to do So you can either do it on a call with us live or do it in your own terms So a lot of campaign a lot of clients like to get on a zoom call to launch a campaign with us But once they realize how easy it is they figure well I don't even need to do this. 1:58 I can just easily launch it myself and that once they experience that click It's just such an amazing thing because you know a lot of this agency stuff It's made to seem like this mystical super fancy things that these agencies are doing It's actually very easy to do a lot of these things like launch 2:16 campaigns. So We're gonna be here marketing coaches are gonna be on the daily support calls to help you launch your campaigns However, we're not going to build a campaign for you, right? 2:26 You can't just, you know, ask one of the coaches, can you have this ready by tomorrow? Our system isn't built like that. 2:31 It's built for you to launch the campaigns with you or do it in your own time after a call. So specific expectations, what you can expect from this program, plug and play software customized specifically for use in MedSpos over the last five years, industry leading chat GPT powered AI follow-up for MedSpos 2:49 , so whenever you generate leads, we have a complete robust system to follow up with those leads for you. Proving in constantly updated social media campaigns designed specifically for Med Spa's. 2:59 So our team is constantly releasing new campaigns and creative to keep your marketing fresh. Ten hours per week of group office hours, held on Zoom. 3:09 It's 2.5 hours a day from Monday to Thursday. I actually need to update this because we just increased it to Monday to Friday. 3:16 Unlimited SMS and email support. So this is what you can expect from the program. What to not expect is like I mentioned before, we're not going to launch campaigns for you. 3:24 We're not going to custom source and edit images just through clinics. So we don't do any custom work for your clinic. 3:31 To do that, you should expect to pay multiple like close to three to $5,000 a month to have a custom creative vote for you. 3:39 However, you can get just pretty much 90% of that by utilizing our templates. So we're constantly releasing these new campaign templates and you can customize it for yourself in Canva. 3:51 We're not going to monitor your campaign performance, so you're responsible for monitoring your performance, although you can just jump on our calls at any time and we're going to show you how to measure your campaign results and how to make decisions on what to do moving forward, and we're not responsible 4:05 for monitoring funds paid to Meta. So with this program you connect directly to Meta with your Facebook account, So meta is charging directly. 4:15 So if you are not paying attention to that and meta charges you for two weeks for ads, we can't be responsible for that because meta is charging you directly. 4:24 However, this is very easy to avoid because with our program it's super easy to see how much money you're spending on ads. 4:30 It's very easy to stop ads, change your budget, etc. So that's the expectations. Thanks for watching this video and we'll see you on the next video which is three mindsets.